3 Ways to Energize College Students for Career Planning & Job Search Success
January 9, 2013
After relaxing a lot and spending valuable time with family over the holidays, thousands of college students have just returned back to campus this week. While the refreshing break was needed, oftentimes it can be difficult for students to get back into the swing of things with their campus activities.
As you know, the job market is extremely difficult to penetrate. However, many students fail to realize the complexities within our country’s current economy and job market. To this end, it’s vital that students become re-engaged rather quickly with their career development plans, aspirations, and goals.
So the purpose of this blog is to offer you some simple, but often overlooked advice that will help you re-engage and motivate your students so they can stay on track with their internship and career goals. I have developed three tips that you can adopt as you advise your college students during their career planning and job search phases. These tips are simple, yet powerful and can lead to amazing results if they’re implemented effectively.
I’ve made it easy for you to remember. To energize your students for career planning and job search success all you have to do is remember the three C’s.
And here they are: Creativity, Care, and Champion!
3 Ways to Energize College more here Students for Career Planning & Job Search Success
1) Boost your “Creativity” – You have to focus hard on developing creative programs, content, campaigns, and outreach efforts to engage and develop your students. Think about it. This generation is totally different from your generation. This means you must change your mindset about career development. Some of the traditional career development tools are still great, but others have become outdated. To help with your creativity you must begin to think outside the box and take some risks. You may be afraid to try a new idea, but if it’s a low cost idea you should take the risk to see if it will become successful. My number one piece of advice on career development creativity is for you to take as many low cost risks as you can! Also, you should strongly consider turning to industry experts to solicit more ideas that will boost your creativity.
2) Show students that you “Care” – This step is a really big one; and honestly, I think it’s the most important one. From delivering interactive keynote speeches and career coaching sessions with students on college campuses, too many of them have indicated to me that their career adviser treats them like they are “just another number.” You have probably personally been in this position before when you received poor customer service and were treated as if you were “just another number.”
Research indicates when you demonstrate to customers that you genuinely care about their needs, they are more satisfied and feel more invested with the services they are receiving. For example, if you schedule a 30-minute career advising session with a student and the session time expires, offer to extend the time with them. You can achieve this in a couple of different ways. You can simply continue your session on the spot or if that’s not possible, you can offer the student more time the following day. I know your time is valuable and you often have to stay on schedule, but it’s important that you fully meet your students’ needs. There are many other ways that you can connect with students and demonstrate that you care so feel free to explore other options too.
3) Find your student “Champion” – Finding a champion is something that is often overlooked or ineffectively done by career services departments. One type of champion that can pay huge dividends for your career development campaigns and initiatives is a student champion. Ideally your student champion should be an above average student who has been successful with their career goals and endeavors. You want them to be your cheerleader. This invigorating advocacy can be a form of peer pressure—positive peer pressure that is. When students see other students succeeding with career development activities, they will want to jump on the bandwagon. Be sure to offer some incentives for your student champions so they will stay motivated for spreading the word about your career services, programs, and initiatives.
To energize your students for career planning and job search success you must: “Boost your creativity, show students that you care, and find your student champion!”
Since the career services industry is an interactive field, feel free to comment and offer your remarks about this blog. I also highly encourage you to share best practices that have worked for you or your colleagues!
Recently I had the honor and privilege to serve as the keynote speaker for Northern Michigan University’s Dr. Martin Luther King annual program. When I was booked for this engagement by the college administrator I immediately became ecstatic. I was excited because this was going to be my opportunity to tell the audience all about... continue reading.
January 9, 2013 After relaxing a lot and spending valuable time with family over the holidays, thousands of college students have just returned back to campus this week. While the refreshing break was needed, oftentimes it can be difficult for students to get back into the swing of things with their campus activities. As you... continue reading.